Sector — Commerce and E-commerce

Commerce and E-commerce

Global electronic commerce moves trillions in value per year and continues to grow strongly. At the same time, traditional street commerce is undergoing a digital transformation, looking for new ways to reach its customers both inside and outside the store.

Key sector products

P03

E-commerce (B2C / D2C)

E-commerce platform with catalog, cart, optimized checkout, payment gateway, inventory management and logistics integrations.

P07

Chatbot RAG (Retrieval-Augmented Generation)

Virtual assistant with generative AI connected to the customer's knowledge base. Respond accurately, scale 24/7 and integrate with CRM and helpdesk.

P08

Conversational Chatbot (WhatsApp / Web)

Service and qualification bot in messaging channels. Structured flow + AI for humanized care and intelligent referral.

M01

Google Ads (Search, Display, Shopping, PMax)

Professional campaign management in the Google ecosystem with account structure, segmentation, creatives and continuous optimization by AI.

M06

SEO (Search Engine Optimization)

Technical, content and authority optimization for organic positioning on Google. Keyword strategy, link building and Core Web Vitals.

M11

CRO (Conversion Rate Optimization)

Continuous optimization of conversion rates: A/B tests, funnel analysis, heatmaps, copy testing and data-driven redesign.

O07

Dynamic Pricing

Automated price adjustment according to demand, competition, seasonality and elasticity. Integrate with e-commerce, booking and POS.

N07

ShoppingNav (AR Navigation — Shopping Centers)

Wayfinding and interactive experience in shopping centers. Geolocated promotions, directories and flow analytics.

N09

Nexfide

Engagement and loyalty platform: digital wallet, points, tiers, gamification and rewards. Integrable with any B2C operation.

Sub-niches in Commerce and E-commerce

Traditional Physical Retail

Street commerce and traditional stores are reinventing themselves at an accelerated pace. Many are taking their first steps in digital, taking advantage of support programs such as the Digital Kit, and need simple solutions that allow them to also sell online without complications.

3 company segments

E-commerce and D2C

These clients were already born in the digital world, they understand the metrics and know what each client costs. They don't need to start from scratch, but rather optimize what they already have to convert better, retain more, and rely less on paid advertising.

3 company segments

Shopping Centers and Retail Parks

It is a high-value niche where our ShoppingNav solution makes a difference. Shopping center operators are looking for ways to improve the visitor experience and provide stores with real data on the flow of people and their behavior.

2 company segments

Ready to transform your business?

Book a tailored demo with our sales team. No commitment, no cost — only solutions adapted to your sector and company size.